New jobs from customers you already have
Customer Reactivation Campaigns
Bring back the customers you already had.
Your past customers already trust you, and they're the cheapest customers you'll ever win. Reactivation campaigns send personal, well-timed texts and emails that bring them back for maintenance, upgrades and repeat visits.
Starting from $499 per campaign · Final price after your free audit
Runs without you writing or sending anything
No ad spend, since the list is already yours
Starting from $499 per campaign Or $299/mo for ongoing campaigns. Final price after your free audit. All prices ›
Full scope
Exactly what you get.
No surprises: everything that's included, what costs extra and what isn't part of it. Your final scope and price come in writing after the free audit.
The project · Starting from $499 per campaign
- Your customer list exported, cleaned and grouped by service history
- The offer picked with you: maintenance, seasonal, loyalty or a check-in
- Personal texts and emails written for each group, approved by you
- Opt-out handling and texting rules applied to every message
- Messages sent in small batches, with replies going to you or the AI
- A report of replies, bookings and revenue from the campaign
After launch
- One-time campaigns end with the report; nothing runs after that
- With the $299/mo ongoing plan: new campaigns, on a schedule set in your written plan
- Ongoing plan: seasonal and maintenance reminders on your schedule
- Ongoing plan: a monthly report of revenue from each campaign
Extra costs, billed at cost
- Text and email sending, billed at cost in your business's name, no markup
- An email tool such as Mailchimp or Klaviyo, only if your setup needs it
What I need from you
- An export of your customer list from your CRM, POS, job software or spreadsheets
- Your approval of the offer and every message before sending
- Customer consent for marketing texts and emails, which stays your responsibility
Not included
- Buying lists or messaging people who aren't your customers
- Discounts or offers themselves (you set and honor them)
- Paid ads or ad spend
What you get at launch
- A clean, grouped customer list you keep
- Every message and segment written down
- Campaign results: replies, bookings and revenue
Example conversation
See it work
Your past customers hear from you again.
- 1
Your list, cleaned up
You export your customer list from your CRM, POS, job software or spreadsheets. I clean it and group it by service history.
- 2
Personal messages go out
Each group gets a text or email about the service they're due for, with the offer you picked, sent in small batches.
- 3
Replies come back
The AI handles routine replies or sends them to you, opt-outs are respected, and you get a report of replies, bookings and revenue.
The problem
Why it matters.
Most businesses sit on years of customer records and never contact them again. Those customers aren't loyal to anyone else; they just forgot about you. Mass email blasts get ignored, and writing personal messages by hand doesn't scale.
What's included
What it does.
- Cleans and segments your customer list
- Personalizes each message by service history and timing
- Seasonal and maintenance reminders
- Replies handled by AI or sent to you
- Respects opt-outs and texting rules
- Reports revenue from each campaign
How it works
From first call to live.
- 1
Export your list
From your CRM, POS, job software or spreadsheets. I clean it up.
- 2
Pick the offer
Maintenance check, seasonal service, loyalty offer or a simple check-in.
- 3
Send and track
Messages go out in small batches, and replies come to you or the AI.
Who does what
The campaign runs itself. You do the work it brings in.
- Cleaning and grouping your customer list
- Personalizing each message by service history
- Sending in small batches, with opt-outs respected
- Handling routine replies or sending them to you
- A report of replies, bookings and revenue
- Approving the offer and every message before sending
- Honoring the offers you set and doing the work
- Getting customer consent for marketing texts and emails
Example
One campaign to past customers, before and after.
- About 1,200 past customers in the shop software
- Many haven't been back in over a year
- An occasional email blast that few people open
- No way to tell who is due for service
- List cleaned and grouped by last service and vehicle
- Personal texts and emails about the service each one is due for
- Replies handled by AI or sent to you
- A report of replies, bookings and revenue from the campaign
Illustrative example for an auto shop with about 1,200 past customers, not a client result. Your numbers depend on your business, and the free audit estimates them.
Who it's for
Best fit.
- Home services
- Auto shops
- Salons and spas
- Dental offices
- Restaurants
- Retail
Works with your tools
Nothing to move.
I build around what you already use. Common examples:
- Your CRM or POS
- Square
- Shopify
- Mailchimp
- Klaviyo
- Twilio
- Google Sheets
Pairs well with
Related services.
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Steady repeat sales from your own list.
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More of the leads you already get turn into customers.
Starting from $199/moLearn more ›Customer Reactivation Campaigns questions.
How many past customers do I need?
A few hundred contacts is enough to see results. More is better.
Is it spam?
No. Messages go to your own customers, include opt-out and follow texting rules. They're personal and sent in small batches.
How quickly does it pay off?
Reactivation is often the fastest-paying automation, because the customers already know you.
What is a customer reactivation campaign?
It's a set of personal texts and emails sent to customers who haven't been back in a while, reminding them of the service they're due for. It brings in repeat work from people who already know you.
How much does a reactivation campaign cost?
Starting from $499 per campaign, or $299/mo for ongoing campaigns. Text and email sending are billed at cost in your business's name with no markup, and you get the final price in writing after the free audit.
What do the messages say?
Short, personal notes based on each customer's history, like a maintenance check, seasonal service or a simple check-in. You approve the offer and every message before anything is sent.
Who handles the replies?
The AI handles routine replies, like offering open times, and sends anything else to you. Anyone who replies STOP stops getting messages.
Do I need my customers' permission to text them?
Yes. Customer consent for marketing texts and emails stays your responsibility, and every message includes opt-out handling. We only message your own customers, never bought lists.
What happens after a one-time campaign?
It ends with a report of replies, bookings and revenue, and nothing runs after that. You keep the clean, grouped list, or move to the ongoing plan for seasonal and maintenance campaigns.
Free AI audit
Find out where you're losing customers.
In 30 minutes, we'll find your biggest leaks. You leave with a short written plan: what to fix first, what it costs and what it should pay back. No obligation.